“Of course we are on Facebook” – academic article accepted

Yeah! An article my colleague Anders Olof Larsson and I have co-written is accepted for publication in the European Journal of Communication!

It is about the use of Facebook and Twitter among Norwegian and Swedish politicians, and here is the abstract:

While plenty of research has provided important insights into the uses of the Internet by politicians during elections, a relatively scarce amount of work has looked into these uses outside of such parliamentary events. This paper seeks to remedy this lack of research by presenting a study on the ‘routine’ uses of two of the currently most popular social media services – Facebook and Twitter. Focusing on politicians elected to the national parliaments of Norway and Sweden, the paper employs novel methodologies for data collection and statistical analyses in order to provide an overarching, structural view of the day-to-day social media practices of Scandinavian politicians. Findings indicate that use levels are rather low for both services – the median amount of tweets sent and messages posted on Facebook is close to one per day. Further analyses reveal that the most active politicians could be labeled as ‘underdogs’, as they are more likely to be younger, in opposition and out of the political limelight.

For the pdf of the accepted article: “Of course we are on Facebook” – Use and Non-Use of Social Media among Swedish and Norwegian Politicians”

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